Motion By Design
Discover the essential design foundations that differentiate great motion designers from the rest.
Four Years of Design School Packed into 7 short modules
Invest in the Motion Bundle and get the Book For $15 Instead Of $49
⭐ Access to Private Community.
⭐ Lifetime access to all the courses.
⭐ Beginners Guide to After Effects.
⭐ Micro Animation.
⭐ Text in Motion.
⭐ Premium Logo Animation.
⭐ Animation for Social Media.
⭐ Animated Poster.
⭐ Over 80 animated project files.
⭐ One on one private lesson with Valeri.
⭐ Module 1: Introduction to Graphic Design Principles.
⭐ Module 2: Color Theory and Its Application in Design.
⭐ Module 3: Typography Fundamentals.
⭐ Module 4: Composition and Layout.
⭐ Module 5: Conceptual Thinking.
⭐ Module 6: Branding and Identity.
⭐ Module 7: Final Thoughts and Next Steps.
You already have some nice skills in After Effects, and you can create cool motion graphics from scratch.
But when you look back at your work, it doesn’t look as professional as what you see in other videos. The movement is great, but it still doesn’t look right, and you can't understand why.
It all comes down to one crucial element—you’re missing the design fundamentals. Let me explain.
Creating great motion in a video is important, but knowing the graphic design principles will make your videos look clean and professional. Without understanding them, your scenes won’t look good, and you won't be able to deliver high-quality projects for your clients.
Luckily for you, I’ve created the ultimate book that can teach you all the design principles and fundamentals that are studied over 4 years in design school, Summarized into just 7 super-short modules.
And I know, as a creative person, you don’t love reading long texts—I feel the same way. That’s why all the topics are explained in very short and easy-to-understand text, with plenty of efficient examples, so you can grasp the concepts quickly. I’ve gathered only the most important topics that will immediately improve the look of your animation projects.
- What is Graphic Design
- Design vs Art
- Basic Elements of Design
- Line, Shape, Form, Color, Texture
- White Space (Negative Space)
- Balance in Design
- Symmetrical Balance
- Asymmetrical Balance
- Mosaic Balance
- Radial Balance
- Visual Hierarchy
- Typography in Motion Design
- The Color Wheel
- Primary, Secondary, and Tertiary Colors
- Hue, Saturation, and Value
- Color Harmony, Monochromatic
- Analogous, Complementary
- Split-Complementary
- Triadic, Tetradic
- Meaning of Colors
- Contrast and Readability
- High Contrast for Readability
- Neutral Colors
- The Role of Typography in Design
- Types of Fonts
- Serif Fonts, Sans Serif Fonts
- Script Fonts
- Display Fonts
- Typography Hierarchy
- Importance of Weight and Size
- Spacing, Line Spacing,
- Tracking, Kerning
- Combining Fonts
- The Impact of Typography
- Proximity
- White Space
- Alignment
- Contrast
- Hierarchy
- Repetition
- Less is More
- Understanding the Client’s Brief
- Brainstorming Creative Ideas
- Refining Ideas into a Cohesive Concept
- Conceptual Thinking in Motion Design
- Storyboarding
- Mood Boards for Concept Development
- The Role of AI in Conceptual Thinking
- Closing Thoughts on Conceptual Thinking
- Introduction to Branding and Identity
- Defining Branding and Visual Identity
- The Role of Consistency in Visual Identity
- Core Components of Visual Identity
- Logo, Color, Images, Typography
- Importance of a Strong Visual Identity
- Brand Style Guides and Their Use in Motion Design
- Introduction to Final
- Thoughts and Next Steps
- Recap of Design Fundamentals
- Conceptual Thinking
- Branding and Identity
- Next Steps as a Motion Graphic Designer
- Continuing Your Learning Journey
Of course, you could try to find all this information online by reading a bunch of long articles, watching a bunch of YouTube tutorials, or even pursuing a four-year bachelor's degree in visual communication.
But this way, you wouldn’t know where to start, and you'd lose a lot of valuable time. I’ve done all this work for you, and I’ve tailored the topics specifically for the modern motion design world. So, when you learn a design concept, you'll immediately understand how to apply it to your motion design projects.
By completing this book, you'll learn everything from scratch and discover the essential design foundations that differentiate great motion designers from the rest, into just 7 super-short modules.
This book covers simple topics like color theory, typography, composition, and layout, as well as more advanced subjects like branding and the most crucial topic for any creative entrepreneur: conceptual thinking. Learn how to generate powerful visual ideas that not only captivate your audience but also communicate your message effectively.
Remember, the goal here is not learning how to use design software or tools—it’s about developing the mindset and skills that will set you apart from the crowd.
As AI continues to evolve and replace those who only know the technical side of design, the ones who truly understand design principles and critical thinking will stand out. While AI may handle repetitive tasks, it cannot replicate human creativity, strategic thinking, or the ability to communicate effectively through design.
With these skills, you'll be prepared for a future where your unique ability to think, plan, and create will keep you relevant and valuable in a rapidly changing industry.
The knowledge you gain from this course isn’t just a temporary advantage—it’s a long-term investment in your career that will ensure you stay ahead, no matter how technology evolves.
Invest in the Motion Bundle and get the Book For $15 Instead Of $49
⭐ Access to Private Community.
⭐ Lifetime access to all the courses.
⭐ Beginners Guide to After Effects.
⭐ Micro Animation.
⭐ Text in Motion.
⭐ Premium Logo Animation.
⭐ Animation for Social Media.
⭐ Animated Poster.
⭐ Over 80 animated project files.
⭐ One on one private lesson with Valeri.
⭐ Module 1: Introduction to Graphic Design Principles.
⭐ Module 2: Color Theory and Its Application in Design.
⭐ Module 3: Typography Fundamentals.
⭐ Module 4: Composition and Layout.
⭐ Module 5: Conceptual Thinking.
⭐ Module 6: Branding and Identity.
⭐ Module 7: Final Thoughts and Next Steps.
Let me tell you how it's going to be.
After downloading the product, you will get a folder that includes 7 subfolders.
In each folder, you will get the PDF format of the book
and a link to view it in a super-cool flipbook format.
You’ll also get links to all the examples you’ll see in each module.
Don’t worry if you delete the folder from your computer; you can always find the download link in your library section on the website.
Invest in the Motion Bundle and get the Book For $15 Instead Of $49
⭐ Access to Private Community.
⭐ Lifetime access to all the courses.
⭐ Beginners Guide to After Effects.
⭐ Micro Animation.
⭐ Text in Motion.
⭐ Premium Logo Animation.
⭐ Animation for Social Media.
⭐ Animated Poster.
⭐ Over 80 animated project files.
⭐ One on one private lesson with Valeri.
⭐ Module 1: Introduction to Graphic Design Principles.
⭐ Module 2: Color Theory and Its Application in Design.
⭐ Module 3: Typography Fundamentals.
⭐ Module 4: Composition and Layout.
⭐ Module 5: Conceptual Thinking.
⭐ Module 6: Branding and Identity.
⭐ Module 7: Final Thoughts and Next Steps.
Have a Question?
Feel free to reach out to me with any questions you may have, and I will do my best to provide helpful answers.
